Roots of Coffee
Roots of Coffee is a U.S.-based importer of premium Ethiopian green coffee. We source directly from hundreds of smallholder farmers across Ethiopia’s top growing regions and supply fresh-crop, high-quality coffees to roasters nationwide.
Founded by Yared Belay, Roots of Coffee combines deep origin expertise with reliable U.S. warehousing and distribution to deliver clean, traceable coffees with consistency.
Valorem - Confido - Virtus
Why Choose Us
- Direct sourcing with no middlemen
- Reliable and traceable supply chain
- Fresh and consistent coffee quality
- Stable and competitive pricing
- Strong communication and service
Community & Giving Back
Roots of Coffee is built on respect for the communities that grow our coffee. Our coffees come from hundreds of smallholder farmers, and we believe in creating a supply chain that gives back. Through our partners in Ethiopia, we support:
- Fair farmer compensation
- Local education initiatives
- Clean water and sanitation projects
- Support for women-led farming groups
- Training on processing quality and sustainability
As Roots of Coffee grows, our commitment is simple:
The communities that grow our coffee should grow with us.




